Renaissance is a global leader in pre-K-12 education technology that provides teachers and administrators with assessment, reading and math solutions for students. The new identity strengthens this connection. The logo features a looping “R” that nod to the educational experience and the streamlined ease of the software. The friendly upper and lowercase word-mark is set in a bespoke typeface, Renaissance Rebound, which extend the loops of the logo to other letter forms. The identity also establishes a cohesive brand architecture that helps tie together all of the company’s software solutions.